Originally Posted by
Deeranged
Reducing prices to try to attract more sales is a risk. I think your 6,000 to 6,500 is ambitious verging on deluded to be fair.
They'd rather sell 3,000 tickets at £350 and raise £1,000,000 than take the risk and only sell maybe 4,000 tickets at £200 and raise £800,000. To get the £1,000,000 from £200 tickets they'd need to sell 5,200 and the reality is there's no chance of that in Dundee right now.
For them it's not about bums on seats but notes in the bank and if they can make more cash from less sales but be more sure of making those sales they will do that. As I've always said they are proper businessmen - beginning to wonder about their football nous though.
Have to say that I think they're in for a shock next season, I for one have no intention of renewing my four season tickets.