Originally Posted by
Holden_C
He's back, advising people how to avoid having to beg on the steps of the High Court because of a laughable business plan that depended on an average attendance of 32000 with everybody buying a pint and a Beres sandwich. Oh, and Workd Cup games.
Read it and weep with laughter
Lee Strafford
Sheffield Wednesday Reserves
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Sheffield Wednesday Fan
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943 posts
Location:Stuck between hope and pragmatism......leaning towards hope!
Posted 23 hours ago
On 3/1/2018 at 22:04, @owlstalk said:
Yeah but put that to one side for a second
Listen to Mr Chansiri's repeated calls for fans to back him
How can we? What else can be done? What can the fans buy/do that they're not already?
Ifollow misses a massive opportunity. As does our concourse food offerings.
But the biggie for me would be a real Wednesday members scheme per Barcelona on the back of which we made real Dejphon Chansiri's talk about being head of a family club.
If members paid £100 per year to collectively maintain an ownership of upto 40% of the club then I think the majority of the adults across the 500k fanbase as at 2010 (plus growth since then), would sign up (No I am not and would not advocate moving back to fan ownership outright). Structure this so that the annual fee is revenue and we would be onto a winner.
This would create a real bond across the Wednesday family, would not ask anything more of Dejphon that what he has already publicly said about his intentions of running our club ie 'a not trying to make profit mutual model where we all contribute'. Members could access a full behind the scenes light hearted documentary style coverage of the day to day goings on at the club (delivery capabability already in place so no major uplift in cost) and get preferencial access to tickets and merchandise.
300k x £100 per year = £30m per annum........
In the long term you then upsell all members onto a video deal where all matches can be watched.
Oh and nice food but 2/3 the normal portion sizes priced at full portrion sizes would sell well and have fans in the stadium much longer.
There is lots that can be done if the smarts and the desire is in place.
But it will always be smaller in impact than - DO buy / sign young, fit, and talented players on values and contracts where you can see uplift in value in the near term, DON'T buy / sign old, unfit and talented players on terms that will be impossible to move them on or which will wee wee off the existing players........