Originally Posted by
Red Zone
Tucked away in the small print of the Annual Report today is confirmation that the renewal rate for dna was 85% so down about 1,000 people from the first year.
I said on another thread that what will ultimately cost Mcinnes his job is the withering away of revenues whether it be from season ticket sales (down 1,000 this season - which was already on top of a 1,000 decline in crowds last season), things like dna being down by 1,000 or reduced revenues from poorer league positions and/or cup runs. His style of football is only ensuring this trend will continue.