Social media debate is an oxymoron
I doubt whether there are any posters on here who can say (with any authority) that they fully understand the complexities of running a football club. Isn't the bottom line that two of the sources of income for the club are largely unaffected by league position - TS has the same amount of money available to spend on the club, ticket sales are restricted by the size of the ground and the amount that people are willing to pay for tickets does not appear to be significantly increased by promotion?
It's beyond doubt that costs increase with promotion, which is why the majority of clubs lose money irrespective of which league they are in.
In the final analysis, is there any point in 22 grown men kicking a bag of wind around a field.
Bottom dollar is (pun intended) if those wanting Tony Stewart to pump money into transfers were in the same position themselves, with their own money at risk, they wouldn’t do it.
Not all is lost. When cardiff find themselves bottom at xmas and sack uncle colin he can be our saviour again!
Costs do increase with promotion but there's also a substantial increase in revenue. By far the biggest proportional cost increases will be wages and transfers, by keeping these to a minimum, i.e. spending little or nothing on transfers and paying less than the going rate in wages, is possibly the only way, our Chairman believes, we can keep our heads above water. So be it, it's his call.
Of course, what this means in practice is that we see any attempt to be even remotely competitive at this level as a waste of resources. In effect, we give up before we start. This is somewhat disingenuous as every supporter wants to believe that we harbour ambitions, that we want to consolidate at the higher level. I'm not sure how many would be satisfied to learn that the height of our ambition was a Wembley appearance every four years and an occasional, brief flirtation with the Championship. Even if that is the reality.
Go back 10 years and most millers would snap your hand off to be a champ/lge 1 yo-yo team and a 4 yearly visit to London