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OK I know ticket prices has been done to death recently, but I don't think the wider implications have been considered by clubs hiking up ticket prices. By that I mean the impact on local matchday businesses. Hiking up ticket prices the way they are going will have a knock on effect IMHO.
Take the filth as an example. Looks to me by their gates that they've lost a few fans due to the price hikes. I know chancer & a few piggies don't give a stuff about them, they've openly stated so. They'll more than make up the shortfall , and more, with the increase in club revenue. Tough sh1t they say, thats the way football is going.
BUT what about the wider implications? say, and this is purely hypothetical, they've lost 500 fans due to stretched finances. A lot of those fans, as our own fans do, spend money over the bars in local pubs, eat at local restaurants, chip shops, sandwich shops, butty vans etc. Pay train fares, bus fares, tram fares, car park tickets, in other words support local business and infrastructure. Thats 500 fans less to spend money, pounds and pounds that businesses aren't getting. It could be make or break for some small businesses, all for the sake of the club just thinking of It's own revenue instead of looking at the bigger picture. I realise our club will have to hike prices to compete, but I hope, as they have so far, they keep it sensible & strike a balance and not do a wendy on us OR our away fans.
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That's a very good post ,certainly food for thought.Originally Posted by U-F-O
One thing we have done with our pricing policy over the years is to make it affordable to the next generation,to get them used to the match day experience and want to keep coming back for more,the Pigs have done the exact opposite,closed the door to the next generation with their pricing policy
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This is one of the things we banged on about when we had the fan forums a few yrs back and full credit to the club they listened to us and bought into it they knew we had a point,pigs are so jealous of us when they moan how much it is to take their kids and we love telling em how much they would save coming to the lane and indeed how much cheaper it would be for them to come too
It really is one aspect no fan can criticise our club for
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I blame Mccabe for making our prices affordable 😂😂😂
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I'd have to disagree with this BlockD... Don't get me wrong for a second, I think that our pricing policy is awful - the prices we are charging are far higher than they ought to be... BUT - our pricing for children this season (and last) is far from unreasonable. Across all stands, for all games it £15 (u17), £10 (u11), £5 (u5). This tiered concession price probably works out with quite similar income/cost to fans as a whole as your blanket pricing, and is indeed cheaper than your concession price for all games above Cat B at the Lane.
As for the debate on local businesses, whilst I accept that the club ought to take into consideration the impact on local businesses, it isn't the responsibility of Wednesday, or indeed United, to cater for anyone other than themselves. While ever Wednesday are maximising their income, the club will be happy - even at the expense of other businesses I dare say as it holds the potential for fans to spend more money in the ground if options outside are limited. I know that's cynical but that's the way of the world
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We've recently changed our jnr pricing and anyone u18 are included we have further concessions up to the age of 22 (wish they'd done this 30odd yrs ago) fact is you can get a season card for every home game for as little as £52 that means you could miss 19 games and it will still be cheaper than buying on the day
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Firstly, I specifically didn't mention kids or juniors. Since when did they have any disposable income? . Secondly, you're missing the point regarding spending money outside or inside the ground. The point is, the higher price the tickets, the less people will be prepared to spend on food & drink etc whether it be outside the ground or in. Fans dont have bottomless pockets, they will only spend a certain amount of disposable income. So, your £42 rip off for away fans may mean thats 2 less pints in the pub, having 1 pie instead of 2, young Jack only gets a kit kat & no crisps, you walk instead of getting the bus. no after match pint etc etc. So multiply that by hundreds and you're talking a lot of money not getting spent. As for the Thatcherite cynical view, who in their right mind will pay ground prices for catering after being rinsed? Far cheaper to stay in town supping in Spoons, then going to the ground later and not bothering with over priced catering. Shot in the foot there lad. I know one thing, I wouldn't be putting any money over your catering counters on match day, and I hope most of our fans feel the same.
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I've never put owt other than ticket money into their coffers and I'm gobsmacked at those that do
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Fair play to ya Bully.
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The OP is correct, tiny changes can have devastating effect on other local businesses. I have a mate who owns a cafe near a college and he lost 50% of student customers from a simple change in the lunch hour. They made it 30 mins not 45, not quite long enough for most of the kids to come out for lunch, so they go buy something in the refectory or get a tube of pringles or box of jaffa cakes instead in the retail bit.
Disposable incomes are at a low for a generation. There are a huge number of people getting by on minimum wages jobs, or seen their pay capped off against substantial rises in food, utilities and childcare to name but three. While there are always people doing well, there are plenty who are just ticking over and paydays can't come fast enough.
I know everyone wants to maximise their revenue, and very few think of the impact on others. But its also important for any business not to be greedy and to spread the love around. We're all in this together...
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