Definitely the best advice if you or those around you are sensitive to the criticism. To be honest I can think of nothing more demeaning than giving undue credence to someone else's opinion of you anyway, whether it's good or bad. As a certain pool playing mate of mine succinctly puts it: "F*ck 'em!"
On a related note, I happened to see Steve Bruce arriving at the ground yesterday and felt vaguely embarrassed for a few people who seemed desperate to get their phones out and have their photos taken with him. What is it with this idea that your sense of self-worth is somehow heightened by being photographed with a celebrity? I'd find it embarrassing to be on either side of the transaction!