No more Ipro...

[roger_ramjet]

OK this is interesting. The Statement of Affairs of Sports Drinks Limited (formerly iPro Sports Corporation Limited) - a company now in creditors voluntary liquidation - shows assets of NIL and, amongst £ 5.7 million of liabilities, some £ 4,553,306 due to The derby County Football Club Limited. This statement is dated 1 September 2016.

SDL had been renamed in June 2016 and around this time Malcolm Guscott was named as director. In August another company name Ipro Sports Corporation was formed along with Ipro Sport Sponsorship Ltd. Bothe have Guscott as sole director and are owned by Ipro Sports Holding Limited. No details are given of the ownership of the Holding Company which was formed in December 2015 and has since been recapitalised.

so the "first Ipro" seems to have been killed off owing £ 4.5 million to DCFC and not long after a "second Ipro" has turned up without the naming rights etc. draw your own conclusions.....

[StensonRam]

The plot thickens!

Hey I know of this guy right, he's a billionaire and and owns his own fridge company, wonder if he'd be interested?

[ramAnag]

Along with most people, I hate having 'Just Eat' emblazoned across our shirts but, when you speak of a 'decent sponsor' RR, are you talking morally, aesthetically or financially? I thought at least 'Just Eat' was more than 'decent' from a financial point of view, hence the justification...but then tbh, I'd happily get rid of all kit sponsorship as it's become the ruination of so many iconic football and rugby shirts...and cricket come to that...I support England not 'kin Waitrose...sorry, minor rant over.

[Oldtimeram]

You never know we could get Tampax? That would be the worst ever sponsor, period!!

[roger_ramjet]

but the shirt would still be white with a nasty red mark on the front of it even then

[swaledale]

That would depend on the contract wordings, the wordings of the break clauses, if any, and negotiation I expect. You would think that if they broke it then they would pay for the privilege, and vica versa - but if it was mutually agreed break clause in advance then there probably wouldn't be a cost either way: same as in a property lease.

Either way I imagine we have been shafted - I believe the cost of the naming rights were on a sliding scale (ie cheaper in the early years) because Ipro Drinks was in effect a start up, so we may not have ever received pro rata of the supposed £7m under the agreement. On the other hand they have had heavy positive exposure via regular TV coverage during those years when we were one of Sky's favourites. But with us missing out on premier league, they may have not got the bargain they expected! Who knows.

The Club press release seems to infer that DCFC chose to break early, but it would say that, wouldnt it

the key, as has been noted earlier, is to get rid of Just Eat and get a decent sponsor aligned with naming rights as one consistent package - not mismatching so called health drinks with so called junk food

Roger why is a take away automatically in your eyes "junk food", Just eat provides an online service to order a range of foods, one can have healthy diet eating indian food it all depends what one chooses and how often one indulges and in any case its not take aways that are the cause of the obesity problem its ****ing sugar!

This obsession with Just eat as if its selling heroin is ludicrous, if it were a payday loan company or gambling I could see your point of view, though as we seem to be big on personal choice and responsibility one could justify that any legitimate business is fine, as surely its up to the individual to take responsibility for their actions?

I had you down as a thoughtful guy not a fascist who wants anything he disagrees with banned!

[essexred52]

Plastic Park has a ring to it!

[Akwesasne]

Plastic Park has a ring to it!

That's as good as any they've come with. First of all the area was an industrial dunny where the finest Derby could produce was dumped, then it became Pride Park and then the player's shirts and ground became symbolic with junk food. Maybe New Baseball Ground was the best option but that opportunity has been missed due to the passage of time.

[ramAnag]

Plastic Park has a ring to it!

So has tinnitus Es***...doesn't mean we'd want it.

In the meantime, perhaps you and Awks should drag your stadium(?) into the 21st Century before having a go at ours. Shouldn't be too expensive...you don't really need the same capacity as us after all.

[Akwesasne]

So has tinnitus Es***...doesn't mean we'd want it.

In the meantime, perhaps you and Awks should drag your stadium(?) into the 21st Century before having a go at ours. Shouldn't be too expensive...you don't really need the same capacity as us after all.

Sorry I'm a believer in original place names. City Ground it is and hopefully will always be. Also we have no need to be dragged into the 21st Century. A preservation order on the place would be nice to prevent that from happening. Our pitch has always been turf ever since it was Trentside meadow lands.