I would say this is the start of the "Hendrick Effect" - they came into the first team squad at about the same time, had played together (subject to respective injuries) for about 4 years, and then Will has seen Jeff sold for £10m+ into the Premier League, no doubt on an much enhanced salary deal. Who can blame him for wanting something similar as he was always, rightly or wrongly, seen as the better prospect of the two.

His career has probably not progressed as well as most (except ratty) would have expected but I'm sure he wants what he has seen others get: an exit upwards and loadsa money. Jeff might be back in the Championship again next year (but there seem a few too many bad teams in the top flight to make that a certainty) but he has staked his claim. will should rightly expect the same, and if he is not assured of premier football via promotion he would rightly either want out or a bigger financial incentive to stay and try to achieve it with us.