You forgot to mention city as well - if Peps leaves tomorrow, the bookies will cut the odds on them win the title. But I can hardly see it happens if KDB or Haaland leave.

Back to the point - I think Messi/Ronaldo era switched the focus to the players. Incredible athletes, hands down. But it was escalated by social media boom (highlighting goals, goals, goals, as if they were the only one winning matches) and here we are - thinking that you can splash the cash on superstar and it will suddenly make the broken watch tick. That inflated the prices too.

I like the teams where you can hardly choose the best player. Like Bayern (im rooting against them in the league, btw. But i admire how they build their team).