Who's in charge.

[WTF11]

https://twitter.com/Larrydn22/status...004676098?s=20

FAO WTF.
Tom Brady ?

Larry Vance Jr of New Orleans Pelicans (NBA) flew over to see the WBA game at ER & was in the Old Peacock pub opposite ER drinking with fans before kick-off checking out his investment.

Also seen various club factual articles not always seen stating that.....

20 acres surrounding the ground (neglected for so long) will also be put to good use in the coming years.

Investor Peter Lowy, the leading Australian businessman whose family recently sold the Westfield Group for £26bn is in talks currently with Leeds city council about that vast area surrounding ER.

Leeds has for too long been a city held back by a transport system that consists of buses and more buses as their is no underground, no tram network.
Discussions include the prospect of Elland Road becoming a transport hub to link neglected South Leeds with a city centre it has been disconnected from since the building of the M621 back in the early 70s.

Other work has been quicker to come to fruition. One example is staffing levels. Leeds United, one of the big names of English football, had half the number of workers of Brighton and Hove Albion !
Example: The stadium manager not only also looked after the TA training ground but staggeringly tripled-up as the director of IT.

A new recruitment drive was launched on the commercial front and up until recently Leeds did not have an efficient CRM system - a customer database and a key component in maximising revenue. For a business of its size it is unthinkable.

That size, and the opportunity to maximise revenue, was a key component in catching the 49ers' eyes. Leeds will sell 330,000 shirts this year. That puts them around sixth in the country. On domestic sales, they attract similar revenue to Spurs and Arsenal, with huge numbers of supporters in Ireland and in London.

While internationally they are nowhere near the Big Six, the potential is huge. Take parachute payments out of it and nobody in the Championship would be able to get anywhere near their turnover. That they spent 16 years outside of the Premier League is viewed as gross mismanagement.

Positives out there for sure ......

Hello Mrs O.

My reference to Tom Brady was to point out out that not only did the board of the new Birmingham City owners fly over for the match against LUFC, but Brady is now part of the management team, responsible to assisting in player psychology management specifically. Not sure if he is also an investor in monetary terms, but clearly "invested" in the success of the club. In contrast, apart from the visit of Mr Vance, there has been little or no evidence of our new owners paying a visit at this crucial period of the clubs re-development.

On the subject of transport infrastructure in relation to Leeds, we are in agreement as to it's failures. Unfortunately remedying them, even if there is consensus as to how that might happen, will take decades and i know of what I speak. As an example TfGM (Transport for Greater Manchester) adopted the responsibilities of the Greater Manhester PTE in 1974, but the Manchester Metro wasn't in operation until 1992 (and that was without having to depend on, or negotiate with, any government body in relation to subsidy).

And whilst I'd also agree that suitable staffing (numbers and competencies) are important, I'd suggest that the key "service" LUFC provide is on the pitch, and as yet, we haven't seen much of the new owners intention of addressing gaps we have all commented upon (and that before the recent exodus), so IT and the management of TA may improve, but will mean diddly squat if the 1st team languishes at the foot of the table (as we do at present). same applies to the CRM investment, no point having a really swish way of engaging with your customer base, if that customer base shrinks because the thing they are most interested in, 1st team success, isn't being delivered at the same time (ask First Trans Pennine Customers what they want, CRM or trains that run on time, regularly).

Your post has a theme, the commercial advantages that the new owners see being available to them from a "brand" that is recognised globally. Again, we agree on the concept and the potential, but as yet, we have seen next to nothing in terms of investment to exploit the potential (a freebie, a returning prodigal, a stand-by GK and Ampadu) and equally scarce communication as to where the new owners see us going (as opposed to the warm words as to where the co-owners have already been.

Message to Marathe, more action, less self-serving hyperbole.