Jaq said a few times last week that this is a business, and thats why they run it like they do.
That surely means then, that ambition and any possible success for the club on the pitch, means little or nothing to them.
If we were steadily making profits from player sales each season, I think they wouldn't be too bothered if we were down in the Non League!. 😧
Luton keep getting mentioned as an example of what can be done, sensibly and within their means, trying to build positively each season towards improving the team and promotion. And they do it without spending a stupid amount to put themselves into debt. All of these things mean nothing to this lot!.