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You might change your tune when you become 66 and stop working resulting in you being dependent on your state pension and a company or person pension for income.
It is a well known fact that when people get older they become more susceptible to illnesses which take longer to shake off.
Therefore an OAP who has a season ticket is more likely to miss several home games per season due to illness than a younger person which then gets to the stage is it worth buying a season ticket in the first place.
If OAPs have to pay full price then they are also more likely to become selective in which matches they attend especially when the weather is cold as there is nothing worse than sitting in a freezing cold Dens Park when they could be sitting at in their nice warm home watching a text update of the game on their computer or iphone.
At present there is a huge jump in price from the under 12’s season ticket to the season ticket for 12-17 year olds.
In my opinion the whole season ticket pricing structure needs to be looked at in depth.
I know that two Dundee supporters spent a lot of their own time producing a review of season ticket and PATG prices including their suggestions for future season ticket and PATG prices which was handed over to John Nelms in early 2019 and they never received a reply! https://www.dee4life.com/files/15538...cingReport.pdf
Plenty of other football clubs have lower prices for OAPs. The management of these clubs are not stupid. They know that they have a lot of OAP supporters because they were brought up in an era when people supported their hometown club and they paid their admission money to support their team at every home home where possible.
Nowadays it is easy for people to support a football team yet never set foot in their home stadium as they can watch football matches live on TV.