You are right about the Partick game and the important word was greatly. As a thank you to fans the prices were slashed to a ridiculously low figure. The club brought in way less than they would have from normal prices and the consequent normal/lower crowd. Even filling the ground at the price on that day would have resulted in less income but the club knew that and accepted the loss as part of the thank you gesture. The often suggested reduce prices and bigger crowds will make up the difference rarely if ever works. Firstly it really hacks off season ticket buyers if it is used more than once or twice. Secondly you really have to slash prices greatly to get folk who had no or little intention of going to the game to attend taking it into loss making territory. Sometimes I reckon we could not fill Dens if tickets were given away free. Thirdly and sadly it just plain does not work. Halve the price/double the crowd, I'm afraid is just pie in the sky!
I've been very encouraged with our two crowds, we are stubborn ****s who generally refuse to chuck it.
The trick is to keep crowds up in the winter with maybe couple of targeted/theme days.
The sell out the Derry was a guid idea
Maybe a sell out the Derry and Cox day?
I'd also try a family day as well?
The concert thing proved attractive, could this be incorporated into a match day?
There's a much better feeling around the club so strike while the iron is hot.
We cannot go back to the apathy of last year or so.
The Arbroath game was very enjoyable, still plenty head in hands moments but it was dare I say "entertaining".....hopefully we can keep the momentum going.
Not going to Morton but Ayr a possibility and looking forward to Falkirk at home.
Tim Keyes’s Keyes Capital Charitable Foundation donated £100,000 to the Dundee FC in the Community Trust in 2019 to purchase season tickets and match day tickets for disadvantaged groups and families. (Source Dundee FC in the Community Trust 2020 annual accounts).
These annual accounts were published earlier this year after the new website for the Dundee FC in the Community Trust was published at the beginning of April 2022.