Players are paid too much, that is the problem. Clubs feel they have to pay the"going rate" to achieve anything but their income isn't up to it unless they've been in the top flight taking the big payments. I'd be interested to know how much league 1 & 2 players are paid to perform in front of 2-4 thouseand people every match, only half of the games being home ones so we are talking around 23 games.