Quote Originally Posted by Aldo1983 View Post
We could sign the entire Italian squad and we wouldn't get 15k season tickets sold. The lack of home support up there is poor imo. It can't be about money and it can't be because we are ****e.
I've said this before but it appears I have to say it again:

In 1971 Aberdeen had a population of 182,000. Today it is around 250,000. A similar increase has been experienced in Aberdeenshire. This increase comes from Scotland, rest of UK, EU & rest of the world, mainly led by the oil industry. Those incoming do not have a connection with the north east nor Aberdeen Football Club.

It takes time for the club to generate a support from this new population particularly given the 'support your dad's club' tendency.

I think the club are now actively pursuing tempting some of those kids or grandkids in the area from these incomers to become Dons fans.

Further, generally the City has had a traditionally 'white collar' workforce, working in education and research whilst many of the new jobs generated over the past 50 years has been professional and managerial. These sections of society's workforce are not the usual source of football supporters.

I hope this helps you understand why the average attendance is not as high per population as might have been expected.