Just checked. Last years season was £410. You could have got it for £365, but had to buy it when we didn’t look likely of winning league.
£430 is only a 5% increase, which isn’t bad . As I’ve said before the £1 season ticket was ridiculous, and open to so much abuse. £50 seems reasonable to me at £2 odds a game.

I know a lot will disagree, but if we want to get a successful team on the park, it will cost money. I would suggest that the stay away firestick supporters club, which will number thousands, are a lot more to blame than the Club.