The messaging has been a bit pants. Johnson is somebody who wants to be liked and so struggles to deliver unpalatable messages. In his press conference yesterday he started well with 'stay at home', but then muddied the waters with his get out for a walk exception. He needs to go back to the starkness of 'loved ones will die' and hammer it.
'Get staying at home done' might be an effective message.
That being said, there are still plenty of people who just don't get it and seem intent on continuing with their lives as normal.
The police have very limited powers to deal with the irresponsible, but that is going to change with the emergency legislation that will be going through Parliament. I've read some of the draft. Blimey.




