Crucially you are forgetting that we appear to have got off the merry-go-round off looking like we're going to go bust at any minute. I no longer live in Nottingham so don't have the problem of my children not having any other choice than F***** but many on here would be forced into that if we were to carry on like we were. The Brothers have done that and they are building for success.
Everyone seemed to love the Brentford model until it meant (other people) not spending money like water and opting for this ridiculous sustainable success malarkey